A lot of the talk around upleveling your life revolves around investing money because we all have something to sell you. But I can’t shout it from the rooftops enough that energy is the most precious currency.
The following post contains affiliate links (marked as such). It’s only carefully selected retailers I wholeheartedly support. When you purchase something you want, I get paid a small percentage at no extra cost to you.
Ask anyone who has been with me in a free container, I’m the top 1% of whatever percentage breaks the trend that if you pay for things you’re more invested in them. Because I value my energy that much.
In fact, I find that it’s easy to invest money when you have it. It tends to be a bit truer if you have to put in an effort to get the money, but anyone who ever dated a character out of Riot Club knows that what truly matters it the value you put on things.
When you truly desire something, it doesn’t matter if you paid for it, it was free, or you manifested it in a giveaway, you go all in because you are going all in on the transformation that thing provides. Because your self-concept demand you investing your energy because that’s the person you are.
So here’s 3 things you can do today to elevate your brand, for no cost, except you get off your bum and fucking do it ✌🏻
Create a brand capsule wardrobe
This is something I do in the process before a photoshoot, but you don’t need to be getting pro photos to implement it.
Select 5-10 outfits that most embody the essence of your brand and wear them on repeat in your appearances. Bonus points if they come in your brand colours, but we’re after pattern recognition.
I’m all about red lips and the classic LDB. If you see me on one of my rare appearances on video, you can see me most likely wearing my low-cut satin black dress that is kind of a uniform. It was the first revealing dress I bought after breaking up with my ex-husband and leaving traditional Catholicism.
It was also a rebellious act against my family of origin, which instilled in me the judgement that you can’t be elegant if you are showing skin at both ends, because it’s a mini-dress. And it’s very classy, and makes my energy shift like I’m an idol walking on a stage (it’s even nicknamed after a famous Japanese popstar who is a Leo Venus).
And if you’re a bit witchy like me, a capsule wardrobe is a great area for some glamour magic (affiliate link) 🔮✨
Of course you don’t need to imbue the item with actual spells to change how you feel wearing it, but it’s a way to reinforce the intention attached.
Do something fun, just because
The best way to connect to a higher self-concept is to act like them 😎
If you’re a self-development junkie like me, it’s easy to get stuck in a pattern of reinforcing the idea you’re not good enough and you need fixing and just buying yet another masterclass from a manifestation coach because where are the results already?
Over there, waiting for you to start acting like you know you got it. Because if you already had your 6-figures income and a team to keep your business running, I bet you’d be at Disneyland with your family having more fun than your kids instead of working late to keep the plates spinning.
And I get it, I have 5 planets in Capricorn, work is my 8th type of rest 😳 but there is a subtle difference between working because you fucking love it and working because you fear that if you don’t do it, you won’t get results.
Sign up for Backstage Pass 😉
Join 100+ empowered entrepreneurs getting the BTS unfiltered truth about running a personal brand, and get a tip to make your life and business better from yours truly every Friday. There’s only 14 past issues at time of writing, and I promise that I won’t let you miss the fan favourites from before you joined.
It’s packed with all the things people don’t say in public because if we did we’d mess up all the work we’ve done on the algorithm with the whole “repeat the same brand message all the time like a broken record”
I named it Backstage Pass because I’m a music junkie, and backstage is where the magic happens. All the operations that make it possible for the superstar to shine. And also where the in-crowd hangs out after a show.
If this sounds like a vibe, I can’t wait to serve you in this intimate container, where you’ll get first dibs on how to work with me and exclusive gifts unavailable elsewhere. You know, the normal newsletter stuff.
